User Research Workshop

The focus of this workshop is in the creation of a holistic requirements analysis und the basics of User Research (e.g. the difference between qualitative and quantitative methods), such as the preparation, implementation and analysis of Qualitative Interviews. It covers not only the theoretical foundation of User Research but also the application of these and more methods on practical examples or directly on day-to-day project tasks.

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By the end, all participants have an overview of the basics and methods of comprehensive requirements analyses and can prepare, conduct and analyze their own qualitative interviews. This workshop provides them with a solid foundation that can then be applied in many areas of user-centered product design.